GE Oil & Gas is a world leader in advanced technologies and services with 43,000 employees in more than 100 countries supporting customers across the industry - from extraction to transportation to end use. Our unrelenting commitment to the
environment, health and safety, quality and integrity defines us: it's The Way We Work. We develop smart solutions for our customers across the oil and gas value chain delivering the innovation, customized service solutions, training programs and technology that helps them to maximize their efficiency, productivity and equipment reliability. We partner with our customers to develop their next generation workforce; help them to fully benefit from the megatrends of natural gas, the growth of subsea and hard-to-reach reserves and the revolution in asset health management.
We are recruiting to fill the position below:
Job Title: Senior Marketing Manager
Job Type: Full Time
Qualification: MBA/MSc/MA
Experience; 8 years
Location: Lagos
Job Field: Sales / Marketing
Job Number: 2174799
Location: Lagos, Nigeria
Business: GE Oil & Gas
Business Segment: OG-HQ Headquarters
Role Summary/Purpose
The Senior Marketing Manager demonstrates accountability for functional, business, and broad company objectives.
In this role you will integrate and develop processes that meet business needs across the organization, manage complex issues within area of expertise, be involved in long-term planning, and contribute to the overall strategy.
Essential Responsibilities
Utilizes Gold Standard marketing practices and skills to develop and execute the marketing plan for a GE Oil & Gas in Sub-Saharan Africa. Responsibilities include VOC gathering, Marketing, Blueprint development and collaboration, segmentation, targeting and positioning to align messaging, tactics, commercial channel tools and execution for success
Employs market research, industry trend analysis, market share and competitive analysis, country assessments, in determining and developing commercial strategy for a product portfolio in SSA region
Drive adoption of regional marketing strategy with global product and business teams.
Evaluate and make recommendations to the leadership on disruptive technologies, new trends, and other events.
Promote and support innovation efforts including the incubation and commercialization of new technologies and business models, and explore new segments and customers.
Drive functional tools and/or processes for segmentation, value proposition development, and Voice of Customer activities. Support programs to develop differentiation, targeting and positioning strategies to drive growth and segment penetration.
Qualifications/Requirements
Minimum of a Bachelor's Degree from an accredited University or College in Engineering, Business, Marketing, or related field.
8 years' experience working with the marketing analytics organization (preferred)
Comfortable to huge data sets, creative in power point presentations
Very strong on excel dashboards creation
Broad range of Marketing skills: from strategic marketing (product positioning, Life-Cycle management, future offerings) to commercial marketing (customer activation, distribution models…)
Influencing skills: ability to motivate individuals and demonstrate organizational influence across all level of the organization
Clear communicator: able to translate complex situations into easy-to-understand elements, strong oral and written communication skills
Change management: proven record of assessing the need for change, developing and implementing change
Innovative: develop new ideas through collaboration and execute on creative ideas
Previous experience in Marketing or Market Development preferred
Ability to work independently
Strong analytical and organizational skills
Ability to think expansively, innovatively and laterally in a global, complex environment.
Integrity: accepting and adhering to high ethical, moral, and personal values in decisions, communications, actions, and when dealing with others
Clear thinker with an ability to focus on the "critical few" issue/priorities. Able to communicate messages clearly and concisely. Ability to translate strategy into business objectives.
Able to build a connection to key stakeholders and establish credibility quickly
A valid NYSC discharge or exemption certificate will be required.
Must have valid authorization to work full-time without any restriction in Nigeria
Additional Eligibility Qualifications
Desired Characteristics:
MBA or Master's degree in Marketing
Graduate of ECLP, CLS or other GE leadership program
Previous experience in Oil & Gas (Upstream, Midstream, Downstream) strategic marketing
Effective presentation and story boarding skills with exposure to executive level presentations
Exhibits high degree of pro-activeness in analyzing customer behavior to influence change in the direct marketing strategy
Should be able to understand the business context and design user friendly front ends
Strong attitude to create and build new efficient systems and processes involving data
Work in a global fast paced rapidly changing environment
Proactive solution provider with fast implementation capabilities
Deadline: Not Specified
How to apply
Interested and qualified candidates should visit GE's career website to apply
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